Course Details

Business Analytics and Big Data


KNUST Certificate signed by Vice Chancellor

Course Overview

Business Analytics and Big Data course is designed to equip participants with knowledge and skills to transform large data sets into actionable insights for effective decision-making. The course is designed to introduce participants to the concepts, tools, and techniques of business analytics and big data. Participants will learn how to use data analysis techniques to gain insights into customer behavior, market trends, and organizational performance. They will also learn how to use big data tools to develop predictive models and make informed decisions. The course will provide participants with an understanding of the various data types, sources, and structures. Participants will learn how to use data mining techniques, statistical analysis, and visualization tools to identify patterns, trends, and relationships in the data. They will also learn how to use big data tools such as Hadoop, MapReduce, and Spark to process, store, and analyze large data sets.

Content and Learning

This course will cover the following topic areas:

Unit 1: Introduction to Business Analytics and Big Data Unit 2: Data Types, Sources, and Structures Unit 3: Data Mining Techniques and Statistical Analysis Unit 4: Data Visualization Tools Unit 5: Introduction to Big Data Unit 6: Big Data Tools and Technologies Unit 7: Developing Predictive Models Unit 8: Making Informed Decisions with Big Data Suitable for: Participants will gain knowledge and skills that can be applied in a variety of industries, including finance, marketing, healthcare, and technology. This course is ideal for: • Business professionals who want to gain a competitive edge by using data to drive decision-making • Data analysts who want to enhance their skills in data mining, statistical analysis, and visualization • Project managers who want to lead data-driven projects • Anyone interested in learning about the concepts and tools of business analytics and big data Upon completion of the course, participants will receive a KNUST certificate, which will attest to their knowledge and skills in business analytics and big data.


This course is designed for business professionals, data analysts, project managers, and anyone who wants to learn about business analytics and big data. The course is open to individuals with a background in business, statistics, mathematics, or related fields.

What Our Students Have to Say

Attending courses at the Africa School of Entrepreneurship was a game-changer for me. The curriculum is well-structured, and the instructors are not only knowledgeable but also passionate about nurturing entrepreneurial skills. I gained practical insights into business planning, financial management, and effective communication. The supportive learning environment fostered my confidence, and I am now successfully running my own business. Thank you, Africa School of Entrepreneurship!
From Takoradi, Ghana
The Africa School of Entrepreneurship provided me with the skills and mindset needed to navigate the challenges of entrepreneurship. The faculty goes above and beyond to ensure students grasp the concepts and apply them practically. The focus on practical experience through case studies and projects gave me the confidence to launch my own venture. The ongoing mentorship and support from the school's network have been instrumental in my ongoing success.
From Accra
As a student at the Africa School of Entrepreneurship, I was impressed by the depth and relevance of the environmental courses. The instructors were not only experts in their fields but also passionate advocates for sustainable development. The hands-on projects allowed me to apply theoretical knowledge to real environmental issues, fostering a sense of responsibility and creativity. Thanks to this program, I am now actively involved in launching green initiatives and promoting environmental awareness within my community.
From Accra
Attending the Africa School of Entrepreneurship for environmental courses was a transformative experience for me. The program not only broadened my understanding of environmental challenges but also provided practical tools for addressing them through entrepreneurship. The school's emphasis on ethical business practices and environmental sustainability has shaped my values as a professional. I now feel well-equipped to contribute meaningfully to the green economy and create positive change through my entrepreneurial ventures.
From Techiman